Wix or WordPress? Google SEO expert weighs in on website builder battle

In response to a tweet about testing the effectiveness of website builders, Google’s senior webmaster and trend analyst, John Mueller suggested that in his experience the technical aspect of SEO (search engine optimization) isn’t as important as the content.

Mueller’s insights were in response to a tweet by Rob May, a digital marketing expert who wanted to test the effectiveness of Wix against WordPress when it comes to SEO.